Ergogo
In my current role at Ergogo, I create product videos showcasing ergonomic solutions designed to support individuals with injuries or those looking to improve their well-being. My responsibilities include meeting with customers, capturing video content of them using our products, and highlighting the health benefits in short, engaging videos. These videos are used across email campaigns, social media platforms, and are shared directly with health providers. Additionally, I collaborate with other designers in the marketing team to brainstorm ideas and contribute to graphic design projects.
Anti Vibration Gloves
The Anti-Vibration Gloves were a key product we aimed to spotlight on social media, targeting builders with an engaging, relatable approach rather than a traditional commercial. We incorporated upbeat music and strategically used dialogue to emphasize key information on-screen. This video resonated well with our audience, driving high engagement and boosting sales. I managed the entire process, from planning and filming to editing, to create a final product that successfully captured viewers' attention.
Ariel 2.0 Unboxing
I created this unboxing video for the Ariel 2.0 to share across our social channels. It highlights how easy the chair is to assemble and showcases its unique features, like the benefits of active sitting. Filmed in a home setting, the video emphasizes how the chair fits seamlessly into your home and elevates everyday comfort.
The MouseBean
The MouseBean is a hand rest that attaches to your mouse, designed to support the forearm and help prevent carpal tunnel injuries. For this video project, I was responsible for every stage of production—from staging the scene and planning the script to filming, editing, and recording the voice-over. I focused on making the content engaging for all users, ensuring the introduction was impactful to capture viewers' attention, especially as Reels are essential for driving social media engagement today.
Pro Tec Knee Support
This video aimed to effectively showcase the benefits of a knee brace for a Wellington runner, Freddie, who has a history of injuries. It also highlights the stunning Wellington landscape, incorporating vibrant and iconic scenes that resonate with the local running community—our target audience.
The video is fast-paced, energetic, and upbeat, designed to inspire viewers to get up and hit the ground running. I planned, filmed and edited the entire project.